Cookie Policy
Last Updated: May 30, 2026
1. Introduction
Welcome to East Coast Wings. We are committed to being transparent about the technologies we use on our website. This Cookie Policy explains what cookies are, how we use them, the types of cookies we place on your device, and how you can control or delete them.
This policy applies to the website eastcoastwings-eat.digital and all services offered through it. Please read this policy carefully alongside our Privacy Policy and Terms of Service to fully understand how we collect and process your data.
If you have any questions about our use of cookies, please contact us at [email protected].
2. What Are Cookies?
Cookies are small text files that are stored on your computer, smartphone, tablet, or other internet-enabled device when you visit a website. They are widely used by website owners to make their websites work more efficiently, provide functionality, and gather reporting information about how visitors use the site.
Cookies are sent back to the originating website on each subsequent visit, or to another website that recognizes that cookie. This allows a website to remember your preferences, keep you logged in, or track your browsing behavior over time.
Cookies set by the website owner — in this case, East Coast Wings — are called first-party cookies. Cookies set by parties other than the website owner are called third-party cookies. Third-party cookies enable third-party features or functionality to be provided on or through the website, such as advertising, interactive content, and analytics.
2.1 How Do Cookies Work?
When you visit our website for the first time, a cookie is placed on your device. The next time you visit our site, your browser sends that cookie back to our server. This allows our website to recognize you as a returning visitor and remember your preferences and settings.
Cookies can be session cookies or persistent cookies:
- Session Cookies: These are temporary cookies that expire when you close your browser. They are used to maintain your session while you navigate through the website.
- Persistent Cookies: These cookies remain on your device for a set period of time (as specified in the cookie) or until you manually delete them. They are used to remember your preferences and settings for future visits.
3. Types of Cookies We Use
East Coast Wings uses four primary categories of cookies on our website. Below is a detailed description of each type:
3.1 Essential / Strictly Necessary Cookies
These cookies are absolutely necessary for the website to function properly. Without these cookies, certain parts of our website would not work. They allow you to navigate the site and use its features, such as accessing secure areas of the website, placing online orders, and completing transactions.
Essential cookies do not collect any information about you that could be used for marketing purposes or to remember where you have been on the internet. Because these cookies are strictly necessary to deliver the website to you, you cannot refuse them without impacting how our website functions.
3.2 Analytics / Performance Cookies
These cookies collect information about how visitors use our website — for instance, which pages visitors go to most often, how long they spend on each page, and whether they receive error messages from certain pages. All information these cookies collect is aggregated and therefore anonymous.
We use analytics cookies to understand our audience better, improve our website's performance, and enhance your browsing experience. We primarily use Google Analytics for this purpose.
3.3 Functional Cookies
These cookies allow our website to remember choices you make and provide enhanced, more personalized features. For example, these cookies can be used to remember your language preferences, the items in your shopping cart, or your location so we can show you relevant menu items and promotions.
The information these cookies collect may be anonymized, and they cannot track your browsing activity on other websites.
3.4 Advertising / Targeting Cookies
These cookies are used to deliver advertisements that are more relevant to you and your interests. They are also used to limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns. They are usually placed by advertising networks with our permission.
These cookies remember that you have visited our website and this information may be shared with other organizations, such as advertisers. This means that after visiting our website, you may see advertisements for East Coast Wings on other websites.
4. Specific Cookies We Use
The following table provides detailed information about the specific cookies placed on your device when you visit eastcoastwings-eat.digital:
| Cookie Name | Provider | Purpose | Type | Duration |
|---|---|---|---|---|
_ga |
Google Analytics | Registers a unique ID used to generate statistical data on how visitors use the website. Used to distinguish users and track site usage. | Analytics | 2 years |
_gid |
Google Analytics | Registers a unique ID used to generate statistical data on how visitors use the website. Stores and updates a unique value for each page visited. | Analytics | 24 hours |
_gat |
Google Analytics | Used by Google Analytics to throttle request rate. Limits the collection of data on high-traffic sites to reduce bandwidth usage. | Analytics | 1 minute |
_gcl_au |
Google Ads | Used by Google AdSense for experimenting with advertisement efficiency across websites using their services. Tracks conversions and ad clicks. | Advertising | 3 months |
_fbp |
Used by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers. Tracks website visits. | Advertising | 3 months | |
fr |
Used by Facebook to deliver, measure, and improve the relevancy of ads. Collects a browser and Facebook ID for targeted advertising. | Advertising | 3 months | |
session_id |
East Coast Wings | Maintains your session state across page requests. Ensures continuity of your browsing experience, including your shopping cart. | Essential | Session |
cart_token |
East Coast Wings | Stores your shopping cart information so it is not lost when you navigate between pages or close and reopen the browser. | Functional | 30 days |
user_preferences |
East Coast Wings | Remembers your preferences such as language settings, location, and dietary preferences for a personalized browsing experience. | Functional | 1 year |
cookie_consent |
East Coast Wings | Stores your cookie consent preferences so we do not ask for your consent on every visit. | Essential | 1 year |
XSRF-TOKEN |
East Coast Wings | Ensures the security of visitors by preventing cross-site request forgery (CSRF) attacks. Required for secure form submissions. | Essential | Session |
5. Third-Party Cookies and Services
In addition to our own cookies, we may use various third-party cookies to report usage statistics of the website and deliver advertisements on and through the website. These third-party services have their own privacy policies governing the cookies they set.
5.1 Google Analytics
We use Google Analytics, a web analytics service provided by Google LLC, to analyze how users interact with our website. Google Analytics uses cookies to collect information such as how often users visit our site, what pages they visit, and what other sites they used prior to coming to our site. We use the information we get from Google Analytics to improve our website and services.
Google Analytics collects only the IP address assigned to you on the date you visit our site, rather than your name or other identifying information. We do not combine the information collected through Google Analytics with personally identifiable information.
For more information about how Google uses data from sites that use Google Analytics, visit: https://policies.google.com/technologies/partner-sites
5.2 Google Ads
We use Google Ads to advertise East Coast Wings across the internet. Google Ads uses cookies to serve ads based on your prior visits to our website. The _gcl_au cookie is used to track conversions from our Google Ads campaigns, helping us understand the effectiveness of our advertising.
Google's advertising requirements can be summed up by Google's Advertising Principles. They are put in place to provide a positive experience for users. For more information, visit: https://policies.google.com/technologies/ads
5.3 Facebook / Meta Pixel
We may use the Facebook Pixel on our website, a tool provided by Meta Platforms, Inc. This allows us to measure the effectiveness of our advertising on Facebook and Instagram, and to build custom audiences for retargeting purposes. The Facebook Pixel collects data about your visits to our website and connects this to your Facebook profile where possible.
For more information on how Facebook uses your data, visit: https://www.facebook.com/privacy/policy
6. How to Manage and Control Cookies
You have the right to decide whether to accept or reject cookies. You can exercise your cookie preferences in several ways, as detailed below.
6.1 Cookie Consent Tool
When you first visit our website, you will be presented with a cookie consent banner that allows you to accept or reject non-essential cookies. You can update your preferences at any time by accessing our cookie settings tool available in the footer of our website.
6.2 Browser Settings
Most web browsers allow you to control cookies through their settings preferences. You can set your browser to refuse cookies, or to alert you when cookies are being sent. However, if you disable certain cookies, some parts of our website may not function properly.
Below are links to the cookie management instructions for the most commonly used browsers:
- Google Chrome: https://support.google.com/chrome/answer/95647
- Mozilla Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences
- Apple Safari: https://support.apple.com/guide/safari/manage-cookies-sfri11471/mac
- Microsoft Edge: https://support.microsoft.com/en-us/microsoft-edge
- Opera: https://help.opera.com/en/latest/web-preferences/#cookies
For mobile devices, please refer to your device manufacturer's instructions for managing cookie settings through your mobile browser.
6.3 Opt-Out Tools for Third-Party Cookies
You can also opt out of certain third-party cookies by using the following opt-out tools provided by the respective companies:
- Google Analytics Opt-Out: Install the Google Analytics Opt-Out Browser Add-on available at: https://tools.google.com/dlpage/gaoptout
- Google Ads Personalization: Manage your Google ad settings at: https://adssettings.google.com
- Facebook Ad Preferences: Manage your Facebook ad preferences at: https://www.facebook.com/adpreferences/ad_settings
- Network Advertising Initiative (NAI) Opt-Out: Opt out of interest-based advertising from NAI member companies at: https://optout.networkadvertising.org
- Digital Advertising Alliance (DAA) Opt-Out: Opt out of interest-based advertising at: https://optout.aboutads.info
- Your Online Choices (EU): Manage online behavioral advertising at: https://www.youronlinechoices.com
7. Impact of Disabling Cookies
While you have the right to disable or block cookies, please be aware that doing so may affect your experience on our website. Below is a summary of the impact of disabling each type of cookie:
| Cookie Type | Impact of Disabling |
|---|---|
| Essential Cookies | The website may not function properly. You may be unable to place orders, complete transactions, or access secure areas of the site. Core functionality will be significantly impaired. |
| Analytics Cookies | We will be unable to collect data about how you use our website. This will not affect your browsing experience, but it will limit our ability to improve our website based on user behavior. |
| Functional Cookies | Your preferences, such as saved menu favorites, language settings, and cart contents, will not be remembered between visits. You may need to re-enter information each time you visit our site. |
| Advertising Cookies | You will still see advertisements, but they will be less relevant to your interests. You will not receive personalized offers or promotions based on your browsing history. |
8. Do Not Track Signals
Some browsers include a "Do Not Track" (DNT) feature that signals to websites that you do not want to have your online activity tracked. Currently, there is no universally accepted standard for how websites should respond to DNT signals, and our website does not currently respond to DNT browser signals.
However, we respect your privacy choices and encourage you to use the opt-out tools and browser settings described in Section 6 above to manage your cookie preferences effectively.
9. Applicable Laws and Your Rights
As a business operating in the United States, our cookie practices are governed by applicable federal and state privacy laws, including:
- The Federal Trade Commission Act (FTC Act): Prohibits unfair or deceptive acts or practices, including misleading disclosures about data collection and use.
- The California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA): California residents have the right to know about, access, correct, and delete personal information collected about them, and to opt out of the sale or sharing of their personal information, including data collected through advertising cookies.
- State-Specific Privacy Laws: Depending on your state of residence, additional privacy rights may apply, including laws in Virginia (VCDPA), Colorado (CPA), Connecticut (CTDPA), and other states with comprehensive privacy legislation.
If you are a California resident, you may exercise your rights under the CCPA/CPRA by contacting us at [email protected]. We will respond to your request within 45 days as required by law.
10. Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in technology, legislation, our operations, or for other operational, legal, or regulatory reasons. We will post any changes on this page with an updated "Last Updated" date at the top of the policy.
We encourage you to periodically review this Cookie Policy to stay informed about our use of cookies and related technologies. Your continued use of our website after any changes to this policy will constitute your acceptance of those changes.
If we make material changes to this Cookie Policy that significantly affect your rights or the way we handle your data, we will notify you by posting a prominent notice on our website or by sending you an email notification where applicable.
11. Contact Us
If you have any questions, concerns, or requests regarding this Cookie Policy or our use of cookies, please do not hesitate to contact us. We are committed to addressing your concerns promptly and transparently.
- Company: East Coast Wings
- Website: eastcoastwings-eat.digital
- Email: [email protected]